Some organizations are assessing which jobs types can be supported by human cloud B2B platforms. According to Staffing Industry Analysts’ research, IT is the most commonly represented occupation by the distribution of revenue. A little less than half of B2B human cloud revenue was generated by workers in the IT skill segment, with an additional 19% generated by marketing/creative professionals. Just 7% represented commercial skills (industrial and office/clerical). If we include B2C firms in this estimate, industrial occupations would account for the vast majority of revenue, due to the large market size of ridesharing firms and on-demand delivery companies (drivers and couriers are classified as industrial occupations).
Human cloud B2B: What occupations dominate spend?
Elizabeth Rennie, CCWP
Elizabeth Rennie, CCWP, is a global research director at Staffing Industry Analysts, supporting the firm’s CWS Council members. She can be reached at erennie (at) staffingindustry (dot) com.
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